Now that you’re sharing information in a centralized format, how much harder would it be to add a button called “Pay these invoices” to the
screen? A VAR could simply push a button, and with such a simple task money is drawn out of the VAR’s bank account and deposited into each
ISV’s bank account. Simple.
Time savings for the VAR are huge. No checks to cut. No credit cards to call into several different ISVs. Everything’s automated.
For the ISV, the time savings are also huge. Direct deposit works just like you took a credit card, but here’s the best part. Instead
of 3-4% fees you pay for credit card processing, you pay only 2% to ISV Central for processing the transaction. So not only have you
provided more value to VARs, decreased your processing time immensely, but now you’re saving money doing it. The direct cost savings
for a typical ISV are thousands of dollars a year. Larger ISVs are saving tens of thousands of dollars in processing. What more could
you want? |